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Hi, I'm Naomi

Founder of Her Money Matters, and someone who didn't grow up knowing how to manage money.

Like so many women, I had to figure it out later in life. And after 27 years working inside the financial services industry, I saw just how many barriers stand in the way - the jargon, the judgement, the complexity, and the feeling that everyone else seems to have it sorted.

I started Her Money Matters to change that.

This community is here to offer something different: honest conversations, practical tools, and a chance to build your knowledge at your own pace. This is really important so you can feel more confident and take ownership of your financial future.

If you’ve ever wanted to understand money better, make clearer decisions, or finally focus on your financial goals you’re in the right place. Let’s get started.


More than 3/4 of Australian Women report a lack of feeling confident in their financial situation	Only 35% of women believe they have enough for retirement, and estimate their annual income to be $66,874 compared to men’s estimated income of $82,456	Significantly improving gender equality in Australia could see $128 billion added to the economy and create 461,000 FTE

As of November 2024, Australian women earn 21.8% on average less than men. This equates to approximately 78 cents for every dollar earned by men - an annual difference of $28,425	Men work on average 16.2% more hours per week then women, with more women in part-time or flexible work, often due to carers responsibilities	Women aged 60-64 have ~21% less in superannuation than men, equating to $80,020